The Product Content Flow: AI Translation, Shopify Integration & What Makes Our PIM Different

AI is rewriting the rules for product content

Why it matters: Managing product catalogs in spreadsheets costs you 15-20 hours every week on tasks AI now handles in seconds. Your competitors are launching products 60-70% faster and expanding to global markets in days instead of months.

We just released three resources showing how manufacturers and distributors are transforming their product content workflows… from Shopify storefronts to major channels like Grainger, Fastenal, and Ferguson.

How Shopify AI Transforms Your Product Catalog

Our latest article tackles the catalog management ceiling that hits around 500 SKUs. Beyond that number, manual processes create a 40% error rate in product data.

Here's what you'll learn:

• Why spreadsheets fail at scale and what replaces them

• How AI generates SEO-optimized descriptions while learning your brand voice

• The real ROI timeline (spoiler: 3-6 months)

For manufacturers syndicating to industrial distributors, centralized PIM means updating data once and watching it flow to every channel automatically. Update pricing across 1,000 SKUs with one rule. Launch seasonal campaigns across categories with one click.

Get the full breakdown here and see exactly how AI eliminates manual bottlenecks.

Catsy Launches AI Translation for 95+ Languages

We just became the only PIM platform delivering culturally-aware product content across 95+ languages.

What changed: Global expansion used to mean months of translation delays and expensive agencies. Now you generate native-quality product content in hours.

The impact for distributors:

• Launch products in international markets simultaneously

• Eliminate translation agencies while maintaining consistency

• Syndicate technical specs to European distributors in their local languages—automatically

Export teams that juggled multiple vendors and months-long cycles now handle worldwide content distribution in real-time.

See how AI translation works and calculate your time savings.

Video: What Makes Catsy's AI-Powered PIM Different

You're probably already using AI to generate product descriptions or research attributes. But standalone AI tools create their own headaches: incorrect outputs, endless prompt tweaking, generation limits, and no way to scale across your team.

This video shows how Catsy solves these problems by building AI directly into PIM:

What you'll see:

• Generate descriptions, titles, and features in bulk—not one at a time

• Supply product context to AI automatically using your structured PIM data

• Manage prompts centrally by locale or persona instead of scattered versions across users

• Choose customizable models for different needs (DAM vs PIM vs localization)

• Automate AI generation as part of your workflow to eliminate manual steps

The difference: Your product specs stay structured and deterministic in PIM. AI handles creative content generation. Your team gets admin-defined prompts that work consistently. No more prompt engineering from scratch or worrying about generation limits.

Watch how it works and see bulk AI generation in action.

What this means for your workflow

Syndicating to Grainger, Fastenal, Ferguson, and MSC means managing different specs, formats, and compliance requirements for each channel.

AI-powered PIM handles all of it from one hub. Manage product information once, and the system automatically formats content for each distributor, generates channel-specific descriptions, maintains compliance documentation, and translates technical specs for international markets.

The bottom line: Your team stops coordinating data and starts driving strategy. Products launch faster. Catalog accuracy improves. Global expansion becomes simple.

Transform your product content workflow

The manufacturers seeing the biggest wins centralized their product data before their catalogs outgrew manual management.

Take action now:

Book your demo to see how AI-powered PIM cuts your catalog management time by 75% while improving accuracy across every channel.

Keeping Your Content on Course,
The Catsy Team

Still managing product data in spreadsheets? This article explains why that fails beyond 500 SKUs—and what successful manufacturers do instead.